Yelp launched a brand new search tag that enables customers to tag and search vendors who accept cryptocurrency for payment.
The tag is labeled ‘Accepts Cryptocurrency,’ and when utilized only merchants who accept crypto payments are shown in a particular area. Yelp.com boasts over 100 million business reviews and is 40th most visited website in the US according to Alexa.
Yelp Provides More Signal for Crypto.
Yelp, which has more than 30 million unique monthly visitors throughout its mobile application and website, provides vital information about service providers.
Information such as opening and shutting hours, services provided, menu and crowdsourced customers reviews and recommendations are supplied by the website.
It is most famous for its review functionality, which many customers see because the closest factor to a dependable indicator of service is high quality.
The brand new “Accepts Cryptocurrency” tag potentially brings extra publicity and awareness to crypto by portraying it as a bona fide mainstream payment option. There’s additionally the chance that extra companies might combine crypto cost processing in response to the Yelp tag to increase their client base. It could be a win-win situation for the crypto-sphere and the Yelp ecosystem.
That mentioned, the brand new possibility seems to be a restricted launch by the corporate. Though there are allegedly photos of Yelp providing an “Accepts Cryptocurrency” filter on some iOS units, the filter doesn’t appear obtainable on Android or Desktop. That mentioned, the “Accepts Cryptocurrency” search tag is ubiquitous between the totally different platforms within the US.
As crypto continues to struggle with giant scale adoption, it is increasingly important that more companies like Yelp openly embrace it as an acknowledged form of payment.
Prior to the news from Yelp, some influential figures who have openly promoted cryptocurrency adoption include tennis star Serena Williams—who revealed her fund invested in Coinbase; Twitter CEO Jack Dorsey—who started an initiative called Sq. Crypto, which is an open source initiative to improve bitcoin; and Tesla CEO Elon Musk who referred to as Bitcoin “fairly good.”